PLANNING

INITIAL OVERVIEW

Overall, after I did some research, the underlying genre of my film will be psychological thriller where it will focus on lots of the intense details being built through the main character’s psychology. Me and my partners had come to a decision that our film will encircle how trauma caused a person’s characteristics to shift sharply and the consequence of being hurted.

The film’s primary color tone will be dark like black, dark green, dark brown to give a scary and intense vibe for the viewers. A dark color tone also helps to easily drive the audience’s moods and feelings into the ongoing storyline. Since this is a psychological film, this decision will give a haunting, infatuated feeling which is exactly what we want.

Promotion

Besides that, we will promote the movie through social media networks such as Facebook, Instagram. The poster of the movie will be posted on several movie-lover groups where there are many potential audiences. Furthermore, we can create an Instagram account for the main character - Max to increase engagement with the audience. Additionally, on Tiktok, we can upload a short sneak peek of the movie to intrigue the viewers and increase the popularity of the film.

Since our target audience are young teenagers from the age of 16, we decided that we will launch our opening sequence on Netflix - it’s a famous streaming platform among the young generation

According to the findings of a recent survey, around 75 percent of respondents aged 18 to 34 subscribed to Netflix as of mid-2021. Netflix earned 44% of its revenue from the US & Canada market, its largest region for revenue and usage. Netflix has 230.7 Million Subscribers as of the fourth quarter of 2022. To get a movie on Netflix, it costs around $1000 - 1300 (£750–980) and does not guarantee your film will get an offer.